Customer

Stendahls optimise its licenses and gets better cost control

"We have tested most systems on the market, but nothing as user-friendly and flexible as Substly"

Krister Laag CIO på Stendahls
Pattern
  • 150 employees

"Last winter, we discovered that we had purchased the same cloud service 11 times in different departments. With Substly we could have saved a couple of ten thousand euros on a single service."

- Henrik Wannheden

Stendahls is one of Sweden’s largest and most reputable advertising agencies. After several years of searching for a solution to manage their subscription-based services and licenses, the choice finally fell on Substly.
– “We have tested most systems on the market, but nothing as user-friendly and flexible as Substly”, Krister Laag, CIO at Stendahls.

Stendahls is a Swedish advertising, web, and innovation agency based in Gothenburg. The company was founded in 1954, which makes Stendahls one of Sweden’s oldest advertising agencies. The company currently has approximately 250 employees and belongs to a corporate group with 1,500 employees.

“While other companies in the same field as Substly try to extract all possible kinds of data, Substly focuses on giving a clear picture of the recurring costs and lets the statistics speak for themselves.”
Krister Laag

Before contacting Substly, Stendahls had tested most of the available solutions on the market to facilitate the management of their licenses. They even started building their own solution. The reason for this eagerness to find the right solution? – They wanted better control, and they wanted to save money.

Stendahls sees potential in being able to save considerable sums of money with the help of Substly

With Substly, Stendahls finally found what they’ve been seeking for a long time. IT-employee Henrik Wannheden and CIO Krister Laag think that Substly’s tool is easy and satisfying. – “We especially value the flexibility that allows us to enter what costs we want, regardless of whether it is a newspaper subscription, a rent, or any other digital subscription service”, says Krister.

“Today’s complicated pricing models make it harder than ever to see how much a single service, in fact, costs. Substly clearly shows how much it costs per month and year, which makes it easier to decide whether a service is worth keeping or not.”
Krister Laag

Before using Substly, Stendahls gathered all their subscription-based services in an excel document with over 1,000 lines. They experienced this as inefficient and difficult to understand. By mapping all subscription-based services within Substly, Stendahls found money to save and license plans to optimise. They now got an overview they never even came close to before.

“Last winter, we discovered that we had purchased the same cloud service 11 times in different departments within the company. With Substly that would’ve never happened, and we could have saved a couple of ten thousand euros on a single service.”
Henrik Wannheden

Stendahls wants to find synergy effects within the corporate group

Krister aims to implement Substly in the entire corporate group, consisting of 1,500 employees in 20 companies. With the help of Substly, he sees great potential in finding synergies and creating a clearer picture of which services the employees use within the corporate group. This would put Stendahls in a better negotiating position with suppliers and make it possible to share licenses between the companies and thus save considerable sums of money.

“Substly for Stendahls is good. But Substly for the whole Corporate group would be downright magical.”
Henrik Wannheden

With Substly, Stendahls gets a complete overview of all its digital services, users, and recurring costs. And best of all, they no longer have to put all the responsibility on one person. They can now invite colleagues and department heads to review, add or remove subscriptions themselves.

Ready to spend less on subscriptions?

Try for free Contact sales